Protect children without destroying North Carolina’s hemp industry — or ELIMINATING North Carolina jobs.
In one sentence: The HB 328 Conference Report does not close the age-21 gap already sitting in the Senate — it creates a permanent state ban tied to a federal rule that has not taken effect yet and may never become law.
The House does not have to choose between protecting children and protecting North Carolina jobs. The hemp industry supports a strict 21+ sales law, age verification, product testing, child-resistant packaging, accurate labeling, licensing, product registration, advertising restrictions, enforcement, and meaningful penalties. The industry opposes attaching those protections to a 0.4-milligram-per-container threshold that is not scheduled to take effect federally until November 12, 2026, and that the Conference Report would preserve in state law even if Congress later delays, amends, or repeals the federal standard. That is not a workable regulatory program; it is market elimination and a decision to lock North Carolina into an unsettled federal policy.
Cleaner paths already existedNorth Carolina Already Had Cleaner Paths to Protect Children
| Bill | What it did | What happened |
|---|---|---|
| HB 563 (2023–2024) | Comprehensive hemp regulation: age 21, licensing, testing, packaging, enforcement, taxation, and school restrictions. | Passed the House 110-0 in 2023. The Senate amended it in 2024 to add the NC Compassionate Care Act (medical cannabis) and passed it 36-10. The House referred the amended bill to Rules on June 25, 2024, and did not concur before the session ended. |
| SB 328 (2025–2026) | A clean age-21 bill prohibiting sales and delivery of hemp-derived consumables to minors. | Passed the Senate 42-0 and the House 106-1. Returned to the Senate for concurrence and has remained in Senate Rules since June 26, 2025. If the objective were simply to close the age gap, that near-unanimous vehicle has been available for more than a year. |
| HB 328 as filed (2025) | Banned use of covered hemp products in school buildings, on school grounds, and at school-sponsored events. | The hemp industry strongly supported that focused school-safety bill. The Conference Report later transformed it into a statewide 0.4 mg controlled-substance threshold affecting the entire adult market. |
The Economic Harm Is Not Abstract
North Carolina’s hemp-derived cannabinoid economy is a statewide supply chain, not merely a collection of vape shops. A 2026 analysis by Whitney Economics estimates $3.2 billion in annual industry revenue, $4.4 billion in total economic impact, more than 16,000 supported jobs, $702.5 million in wages, and $87.8 million in annual state sales-tax revenue from retail activity. The study estimates that severe product restrictions could eliminate more than 12,000 jobs, cause more than 1,500 business failures, reduce wages by approximately $513 million, and contract economic activity by approximately $3.7 billion.
Point by pointEvery Claim in the Law-Enforcement Memo, Answered
01They claim: The bill does not in any way legalize marijuana or medical marijuana in North Carolina.
Response: Industry stakeholders are not asking the House to legalize marijuana through HB 328. The question is whether North Carolina should protect minors and regulate lawful hemp products or instead classify finished products over 0.4 mg total THC per container as Schedule VI controlled substances. The Conference Report also creates a pathway for an FDA-approved prescription drug to follow federal scheduling action without creating a general state medical-marijuana program. Describing that distinction accurately is not a claim that HB 328 legalizes marijuana.
Real-world consequence: The marijuana talking point distracts from the actual vote: whether to impose a product threshold that reaches intoxicating products and ordinary full-spectrum CBD products alike.
02They claim: “Do not be fooled” — the proposal did not appear suddenly, similar language has passed before, and “there is no trickery.”
Response: Prior debate about hemp does not establish that this particular Conference Report received full House scrutiny. The 0.4 mg state threshold and the express instruction that it remain effective even if subsequent federal action weakens or repeals the federal standard appear in the Conference Report reported on July 2, 2026. The House’s earlier vote on HB 328 was not a vote on this permanent state lock-in. As filed, HB 328 was a focused, industry-supported school-safety bill. The General Assembly’s prior comprehensive model was HB 563, which passed both chambers in different forms but failed to become law after the Senate attached medical-cannabis provisions. Those are materially different legislative histories, not prior approval of this Conference Report.
Real-world consequence: Businesses that invested under existing law could lose lawful inventory and market access without the transition, regulatory infrastructure, safe harbors, or product-registration pathway expected in a genuine regulatory system.
03They claim: “Failing to adopt” HB 328 means intoxicating THC products will remain available to anyone, regardless of age, without legal consequence.
Response: This is a false choice. SB 328 passed the Senate 42-0 and the House 106-1 — and has sat in Senate Rules for more than a year. The industry affirmatively supports making hemp-derived consumables 21+ and supports penalties for selling to minors. The General Assembly could have closed the age gap more than a year ago without imposing the 0.4 mg threshold. HB 563 also supplied a complete regulatory model, including age verification, licensing, testing, packaging, labeling, taxation, and enforcement.
Real-world consequence: Bundling a broadly supported age restriction with a commercially prohibitive threshold uses children as leverage for a policy choice that reaches lawful adult products and non-intoxicating full-spectrum products.
04They claim: Children can currently enter ordinary stores and buy unlimited “intoxicating, dangerous and maybe deadly” THC products.
Response: The concern about underage access deserves immediate action, but the memorandum treats every product and every retailer as equally dangerous. Responsible operators already card customers, test products, use protective packaging, label cannabinoid content, and avoid child-directed marketing. A risk-based law should require those practices statewide, set enforceable serving and package limits, prohibit child-appealing packaging, and target noncompliant sellers. HB 328’s 0.4 mg per-container rule is not calibrated to intoxication, serving size, product type, or adult use. The industry also supported HB 328 as originally filed, which prohibited covered hemp-product use in school buildings, on school grounds, and at school-sponsored events — protections that had already appeared in HB 563.
Real-world consequence: A blanket threshold removes accountable businesses while leaving consumer demand intact, increasing the incentive to purchase from out-of-state websites, informal sellers, or illicit sources with less age verification and testing.
05They claim: Products such as gummies, cookies, and fruit drinks are often more intoxicating than street marijuana.
Response: That comparison is rhetoric, not a product-specific regulatory standard. Potency, serving size, route of administration, label accuracy, and consumer behavior all matter. The proper response is mandatory independent testing, defined maximum milligrams per serving and package, clear warnings, child-resistant packaging, and enforcement against mislabeled or adulterated products. The Conference Report instead applies the same 0.4 mg container limit to a low-dose beverage, a tincture, and a full-spectrum CBD product, regardless of whether the product could reasonably produce intoxication.
Real-world consequence: Conflating all consumable hemp products with high-potency intoxicants would remove wellness products used by adults for sleep, recovery, inflammation, and general well-being along with products that present genuine potency concerns.
06They claim: The Conference Report gives law enforcement and district attorneys the tools needed to stop sales to children.
Response: The age prohibition is one tool and is supported. But HB 328 omits the broader compliance system that would make enforcement more efficient: retailer and manufacturer licensing, product registration, routine independent testing, traceability, packaging and labeling standards, recall procedures, and clearly assigned administrative oversight. It primarily adds criminal classifications and large civil penalties after violations occur. For prohibited products, penalties begin at $10,000, rise to $25,000 and $50,000, and each violation is separate; retailers are responsible for acts of employees and agents.
Real-world consequence: Without licenses, a registry, standardized certificates of analysis, and safe-harbor procedures, officers must distinguish products through case-by-case investigation while legitimate businesses face potentially ruinous exposure.
07They claim: Only people or businesses profiting from selling intoxicating substances to children would oppose the Conference Report.
Response: That assertion is unsupported and unfair. Opposition includes farmers, manufacturers, distributors, laboratories, retailers, employees, landlords, packaging suppliers, payroll companies, professional-service firms, adult consumers, veterans, first responders, seniors, and people using non-intoxicating full-spectrum products. Many responsible businesses already restrict sales to adults and have asked the General Assembly for enforceable regulation for years. Disagreement over a 0.4 mg threshold is not support for sales to minors.
Real-world consequence: Labeling every opponent as a bad actor discourages the stakeholder cooperation required to build a durable system and ignores the livelihoods of thousands of North Carolinians who never sell products to children. The more relevant question is who benefits if the Conference Report passes: the licensed, testing, age-verifying North Carolina businesses lose their market, while unlicensed out-of-state websites — with no age verification at all — keep selling to the same customers.
08They claim: The 0.4 mg threshold merely conforms North Carolina law to federal law effective November 12, 2026.
Response: Section 781 of H.R. 5371, enacted as Public Law 119-37 on November 12, 2025, established a one-year implementation period. Its revised hemp definition and 0.4 mg total-THC-per-container standard are not scheduled to take effect until November 12, 2026. Before that date, Congress can extend the implementation period, amend the threshold or product definitions, create regulated exceptions, or repeal the provision. That possibility is not theoretical: the White House has expressly called on Congress to update the statutory definition of final hemp-derived cannabinoid products so Americans can retain access to appropriate full-spectrum CBD products while genuinely dangerous products are restricted. The Conference Report does more than temporary conformity. Its findings direct North Carolina’s standard to remain in force notwithstanding later federal action that weakens or repeals the federal total-THC standard. North Carolina would therefore convert a not-yet-effective and actively reconsidered federal policy into an independent, potentially permanent state ban.
Real-world consequence: Manufacturers cannot simply relabel inventory. They may need to destroy products, abandon formulas, cancel purchase orders, write off packaging, close facilities, or move operations, while retailers lose inventory value and recurring revenue. If Congress delays or revises Section 781, North Carolina would be left out of alignment with the federal approach and could remain materially more restrictive than federal law and neighboring states.
09They claim: Civil fines are an appropriate additional feature.
Response: Meaningful penalties are appropriate for knowing sales to minors and other serious violations. Proportionality and due process still matter. HB 328 can impose first-offense penalties of $10,000 for sale or delivery of a prohibited finished product, escalating to $50,000, with each violation treated separately and the retail establishment liable for covered acts of employees or agents. The bill contains no comprehensive licensing-based corrective process and no meaningful manufacturer safe harbor for tested products, good-faith reliance, remediation, or recall.
Real-world consequence: A small retailer could face business-ending liability from inventory that was lawful when purchased or from a testing dispute, while an out-of-state online seller may be harder to identify and collect against.
10They claim: Annual Controlled Substances Act updates, kratom regulation, synthetic kratom restrictions, and xylazine scheduling support passage of the entire report.
Response: Those subjects should be evaluated on their own merits. Support for scheduling xylazine, updating controlled-substance lists, or regulating kratom does not logically require support for a 0.4 mg hemp threshold. Combining several public-safety subjects in one conference report should not insulate the hemp provisions from independent scrutiny.
Real-world consequence: Legislators should not be forced to accept the dismantling of a lawful North Carolina industry in order to vote for unrelated criminal-justice provisions they may support.
A Better Public-Safety Alternative
Rejecting the Conference Report is not a vote for the status quo. It is a vote to separate a broadly supported adult-only standard from a threshold that would eliminate the existing market, and to replace that threshold with a complete enforcement framework. North Carolina should enact:
- Sales, delivery, and possession restricted to persons age 21 and older, with robust in-person and online age verification.
- Licensing of manufacturers, distributors, and retailers, with authority to suspend or revoke licenses.
- Product registration and batch-level traceability.
- Independent laboratory testing and readily verifiable certificates of analysis.
- Scientifically and commercially workable limits per serving and per package, differentiated by product type where appropriate.
- Child-resistant packaging, clear labels and warnings, and prohibitions on child-appealing marketing.
- A targeted prohibition on synthetic or chemically converted intoxicants and adulterated products.
- Administrative enforcement, inspections, recalls, meaningful civil penalties, and criminal penalties for intentional misconduct.
- Safe harbors for compliant manufacturers and retailers that rely in good faith on accredited testing and promptly recall noncompliant batches.
- A dedicated excise-tax structure that funds enforcement, prevention, education, and treatment while preserving lawful commerce.
Vote NO on the HB 328 Conference Report.
We respectfully ask members of the House to vote NO on the HB 328 Conference Report and direct stakeholders to return with focused age-21 legislation and a comprehensive regulatory framework. The State can protect children, empower law enforcement, punish bad actors, preserve lawful adult access, and protect North Carolina jobs at the same time.
The choice is not law enforcement versus the hemp industry. The choice is between a durable regulatory system that law enforcement can administer and legitimate businesses can follow, and a product threshold that shifts commerce out of regulated North Carolina businesses while leaving consumer demand unresolved.
- Whitney Economics, Hemp-Derived Cannabinoids in the Tar Heel State: An Economic Impact Analysis (2026), as summarized by Cultivating Breakthroughs in Healthy Development. https://cbhd.news/pages/whitney-economics-report-hemp-north-carolina
- NC General Assembly, Proposed Conference Committee Substitute for House Bill 328, H328-PCCS30639-CE-1 (reported July 2, 2026). https://webservices.ncleg.gov/ViewBillDocument/2025/10178/0/H328-PCCS30639-CE-1
- NC General Assembly, House Bill 328, Edition 4, comprehensive regulatory provisions. https://www.ncleg.gov/sessions/2025/bills/house/html/h328v4.html
- NC General Assembly, House Bill 563 (2023-2024): House passage 110-0; Senate passage 36-10 with Compassionate Care Act added; referred to House Rules June 25, 2024. https://www.ncleg.gov/BillLookUp/2023/H563
- NC General Assembly, Senate Bill 328, Age 21 Hemp-Derived Consumables: Senate 42-0, House 106-1, in Senate Rules since June 26, 2025. https://www.ncleg.gov/BillLookUp/2025/S328
- NC General Assembly, House Bill 328, First Edition, Ban Delta-8 & Delta-9 on School Grounds, filed March 10, 2025. https://www.ncleg.gov/Sessions/2025/Bills/House/PDF/H328v1.pdf
- July 27, 2026 memorandum from the North Carolina Sheriffs’ Association, NC Association of Chiefs of Police, NC State Bureau of Investigation, NC State Highway Patrol, NC Alcohol Law Enforcement, and NC Conference of District Attorneys.
- Public Law 119-37, H.R. 5371, Section 781 (approved November 12, 2025), including the delayed effective date for the revised federal hemp definition. https://www.govinfo.gov/app/details/PLAW-119publ37
- Executive Office of the President, Statement of Administration Policy on H.R. 8646 (June 4, 2026). https://www.whitehouse.gov/wp-content/uploads/2026/06/H.R.-8646-SAP_Updated.pdf
